Last Friday, Tesla announced that it would be discontinuing its cheapest car, the Model S 60 kWH. The move comes as Tesla continues to move towards completion and production of the Model 3. After the cut, the Model S will start at $74,500 with the 75 kWH Rear Wheel Drive model. If you are looking to purchase a 60 kWH model, you better move fast.
Tesla began offering the 60 kWH model last year. The car itself was actually a 75 kWH model, with limitations on the battery preventing it to perform above a 60 kWH. After purchase of the vehicle itself, owners could purchase to “unlock” the remaining battery for $9,500 although the cost has been lowered closer to $7,000.
Tesla announced the move last Friday with an email to customers stating:
One year ago, we introduced the Model S 60 kWh battery as a more affordable option to accelerate the adoption of electric vehicles. However, most customers ended up buying an equivalent to the Model S 75kWh. To simplify the ordering process for our customers, we will be removing the 60 kWh option from our lineup.
Customers who still want the opportunity to own a 60 kWh Model S will have until April 16, 2017 to place their order. Any 60 kWh Model S will have the ability to upgrade their battery to 75 kWh via an over the air update.
With the Model 3 coming closer to production for all consumers, Tesla is moving to differentiate its line-up of vehicles. Tesla’s sedans, being the Model 3 will start at $35,000, and the Model S will soon start at $74,500. Their SUV, the Model X, starts at $85,500 and all three will offer various perks for different customer. The company’s ultimate goal within the next few years is to offer different vehicles that meet any customer’s needs.