Beginning today, Amazon is removing the requirement for customers to sign up for a year to access Prime membership services. The retail giant is adding a new monthly service tonight, first reported by CNN, pricing Prime at $10.99 a month, and Prime Video as a standalone service for $8.99 a month.
The original Prime service which is $99 a year and includes Prime video content, free two-day shipping, and music and photo backup will not be leaving – and it’s still the better deal. Prime video would cost $107.88 a year if customers chose to subscribe on a monthly basis, while the full Prime membership would jump to $131.88 a year.
If you order from Amazon frequently and enjoy your Prime membership currently, these offers are not for you. Prime video will be for customers that want a less expensive option as compared to Netflix as its prices will be increased to $9.99 at the end of the month. Nonetheless, these new monthly subscriptions allow new customers to experience Prime features without paying a full $99 up front.